‘Tis the season for giving… and holiday-related stress. Gift-giving worries 79% of consumers. 67% are unable to find the “perfect” gift. 90% have hard-to-please persons on their list. Related: Use the Psychology of Free Stuff to Generate Leads For B2B folks, the stakes are much higher. The wrong gift can kill a deal in an instant. As you’re making your list and checking it twice, here are 4 great ideas on… What to Get Your Prospects for the Holidays #1: Experience Studies show experiences (not stuff) make people happier. The same holds true for presents. So, give your prospects experience-based gifts like: Restaurant coupons Sports tickets Season passes Related: Building an Effective B2B Marketing Experience #2: Time 6 in 10 Americans say they don’t have enough time to relax. This year, give your prospects the gift of time. Free up time in their routines with gifts like: Monthly subscription boxes Gift cards for on-demand services Coupons for car maintenance Related: Benefits of Outsourcing and How to Stop Long Working Hours #3: Insights B2B prospects want to be educated. So reach out to your prospects with the gift of insight. Help them grow personally and professionally with gifts like: Invites to industry events Free access to gated content Vouchers for lessons and tutorials Related: Lead Management Best Practices: Marketers Should Take into Heart #4: Wellbeing With stress levels at all-time highs, health concerns are growing. 73% of employees are interested in wellness programs. So, let your prospects stay physically and mentally fit with: Massage and spa gift cards Gift certificates for mindfulness workshops Donation done on prospects’ behalf Related: Running Low on Passion? Remember the First Day Feeling [Slides] Spread the holiday cheer with these presents. You can’t go wrong with the gifts of: Experience Time Insight Wellbeing Happy holidays!